WV Proud

WV Proud Collection

Rooted Deep. Worn Loud.

This isn't just apparel — it's a love letter to the Mountain State.

The WV Proud Collection is for the ones who know that "Almost Heaven" isn't just a song lyric — it's a way of life. It's for those who can navigate a backroad blindfolded, who find peace in the hollers, and whose hearts beat in sync with the rhythm of the mountains.

From the coalfields to the college towns, from the riversides to the ridgelines, this collection captures the essence of West Virginia pride. Whether you're cheering on the Mountaineers in navy and gold, rallying with the Herd in kelly green, or just showing off your 100 percent Appalachian pride, we've got you covered.

Each piece is designed with the spirit of West Virginia in mind — rugged, resilient, and unapologetically proud. So throw on a tee, raise a glass, and let the world know: you're from the Mountain State... and damn proud of it.